Selasa, 26 Maret 2013

Google's new Think Insights: Your go-to destination for digital marketing

(cross-posted from the Google Mobile Ads Blog)

This week marks the debut of the new Think Insights, Google’s hub for marketing insights and inspiration for advertisers and agencies. On google.com/think, you can learn about the latest research in digital marketing, be inspired by creative brand campaigns, and find useful products and tools. You’ll also find industry-leading case studies and Google’s latest research, strategic perspectives, interviews with innovators and experts and more — all to help you make the most of the web.

Also, check out Mobile Search Moments: Understanding How Mobile Drives Conversions, in which Nielsen and Google analyzed over 6000 mobile searches and the actions that resulted, drawing connections between mobile searches and the conversions that they drive.

For mobile marketers, you can explore the Mobile Ad Types section for mobile-specific research, case studies, articles and more. Start by viewing our featured story, The Mobile Playbook, The Busy Executive's Guide to Winning with Mobile by Jason Spero, Google's Head of Global Mobile Sales & Strategy.



While you’re visiting, don’t miss the Mobile Ads product page, which contains the latest in mobile solutions to help grow your business and build brand momentum with mobile.

For marketers who want to turn “light bulb” ideas into lightning or just want to check out the best in digital marketing -- we hope that you visit often. To stay up-to-date on the latest content added to the site, please subscribe to our monthly Think Letter.

Posted by: The Think Insights Team

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